News

    The 2021 State of ABM: Combining Demand Gen. with ABM While Personalizing and Enhancing Engagement

    TLDR: Demand Gen. Report released some news about the Account-Based Marketing (ABM) industry in Demand…
    News

    Demandbase Declares ABX As ABM’s Next Goal

    TLDR: Demandbase has let it be known far and wide: Account-Based Experience (ABX) is the…
    News

    Demandbase Names Heather Zynczak to Board of Directors

    TLDR: Demandbase has granted Heather Zynczak a position on its board of directors. Zynczak brings…
    News

    Sitecore Strengthens Potential With Acquisitions

    TLDR: The digital experience provider, Sitecore, has bought out Boxever Ltd, an AI-powered digital optimization…
    News

    Terminus’s Value Jumps From $96M to Nearly $400M After Securing $90M in Series C Funding

    TLDR: Terminus has announced a round of funding to the tune of $90M. This is…
    Tech

    Jabmo Debuts Measurement Toolset For ABM Platform

    TLDR: Jabmo released a new measurement toolset for its Account-Based Marketing (ABM) platform recently. This…
    ABM Tactics

    Introducing: Terminus Global Ad Targeting, Chat Playbooks, Live View, and More

    TLDR: Terminus recently released new capabilities that enable users of the Account-Based Marketing (ABM) platform…
    News

    Demandbase Grows Revenue After A Successful 2020

    TLDR: Demandbase has had a prosperous 2020, and the Account-Based Marketing (ABM) platform has plans…
    Tech

    Terminus Integrates With Outreach to Promote Sales in ABM

    TLDR: Terminus has integrated with Outreach. The benefits of this arrangement include tighter collaboration between…
    Tech

    TrustRadius Provides New Tool for Marketers to Identify Downstream Intent Data

    TLDR: TrustRadius is providing B2B marketers with the tools they need to identify purchase intent…
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