HG Insights received a funding boost—an investment—from Riverwood Capital Partners. HG Insights aggregates data from 14,000+ products in as many as 248 countries. This data is used to influence a convincing majority of Fortune 100 B2B companies. According to the CEO of HG Insights, their customers rely on the data provided to them to make decisions. The team is excited to have the opportunities afforded by this decision, which provides the catalyst for growth.
HG Insights is an authority in tech research. And they received an important investment from “technology-focused equity firm,” Riverwood Capital Partners. This round of funding will enable the research company to speed up its own growth.
In fact, according to the CEO of HG Insights, Elizabeth Cholawsky:
“Our rapid growth over the last two years is fueled by the depth and breadth of benefits we provide flexibility and access of resources 2B technology companies, globally. Riverwood’s investment is a vote of confidence in our future. It gives us flexibility and access to resources to help accelerate our growth and capitalize on the exciting opportunity before us. We are thrilled to be partnering with the Riverwood team.”
HG Insights’s growth is not unfounded. After all, the tech research brand aggregates data from 14,000+ products in as many as 248 countries. This data is used to influence a convincing majority of Fortune 100 B2B companies.
Cholawsky continued her statement, asserting that:
“Our customers have come to rely on HG Insights as an indispensable input into their most strategic decisions, such as market sizing, whitespace analysis and teritory planning, as well as for fundamental activities including opportunity prioritization, and account-based marketing intelligence.”
But it’s worth noting that the research company does not solely provide tech research—they also give marketing and sales teams a sense of empowerment behind their decisions.
This has led to a lucrative 2020, as the company reported “a record year for annual recurring revenue and profitability, with employee count increasing by 30%,” as cited by HG Insights.
Original article from DemandGen Report on 5 January 2021.