ABM Tactics

    Introducing: Terminus Global Ad Targeting, Chat Playbooks, Live View, and More

    TLDR: Terminus recently released new capabilities that enable users of the Account-Based Marketing (ABM) platform…
    News

    Demandbase Grows Revenue After A Successful 2020

    TLDR: Demandbase has had a prosperous 2020, and the Account-Based Marketing (ABM) platform has plans…
    Tech

    Terminus Integrates With Outreach to Promote Sales in ABM

    TLDR: Terminus has integrated with Outreach. The benefits of this arrangement include tighter collaboration between…
    Tech

    TrustRadius Provides New Tool for Marketers to Identify Downstream Intent Data

    TLDR: TrustRadius is providing B2B marketers with the tools they need to identify purchase intent…
    ABM Strategy

    LinkedIn Pulls Back the Veil On Necessary Structures Needed for Account-Based Marketing

    TLDR:  LinkedIn is making tools available for marketers to practice Account-Based Marketing (ABM) successfully. More…
    ABM Strategy

    2021’s Predictions for ABM and B2B Data

    TLDR: Jon Miller, the Chief Product Officer at Demandbase, sat down with MarTech Series and…
    News

    HG Insights Receives Investment From Riverwood Capital Partners

    TLDR: HG Insights received a funding boost—an investment—from Riverwood Capital Partners. HG Insights aggregates data…
    News

    Global B2B Experts Award xiQ Best B2B Content of 2020

    TLDR: xiQ recently won an award for Best B2B Content of 2020. More specifically, the…
    ABM Strategy

    “State of B2B Marketing: 2021” Report Unveiled by Fortella

    TLDR: Fortella released a survey-based report called the “State of B2B Marketing: 2021.” Borrowing largely…
    News

    Alyce Crushes New G2 Winter 2021 Report in Account-Based Execution Software and Leads in 21 Categories

    TLDR: Alyce maintained their market leader position in 21 categories in G2’s Winter 2021 Grid…
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