Tech
Act-On Unveils In-Platform SMS Channel
TLDR: Act-On Software recently released an in-platform SMS channel to help marketers automate SMS campaigns.…
News
Analyst Firm Names Demandbase Top ABM Market Vendor in Vendor Matrix™
TLDR: Demandbase recently won an award for “global market leader on the Vendor Selection Matrix™ for…
News
Folloze, 6sense Team Up to Provide Digital Buyer’s Journeys
TLDR: 6sense and Folloze have joined forces to engage buyers and deliver value. According to…
ABM Strategy
Madison Logic Now Offers Journey Acceleration On ABM Platform
TLDR: Madison Logic (ML) added a new feature to their Account-Based Marketing (ABM) platform lately.…
News
The 2021 State of ABM: Combining Demand Gen. with ABM While Personalizing and Enhancing Engagement
TLDR: Demand Gen. Report released some news about the Account-Based Marketing (ABM) industry in Demand…
News
Demandbase Declares ABX As ABM’s Next Goal
TLDR: Demandbase has let it be known far and wide: Account-Based Experience (ABX) is the…
News
Demandbase Names Heather Zynczak to Board of Directors
TLDR: Demandbase has granted Heather Zynczak a position on its board of directors. Zynczak brings…
News
Sitecore Strengthens Potential With Acquisitions
TLDR: The digital experience provider, Sitecore, has bought out Boxever Ltd, an AI-powered digital optimization…
News
Terminus’s Value Jumps From $96M to Nearly $400M After Securing $90M in Series C Funding
TLDR: Terminus has announced a round of funding to the tune of $90M. This is…
Tech
Jabmo Debuts Measurement Toolset For ABM Platform
TLDR: Jabmo released a new measurement toolset for its Account-Based Marketing (ABM) platform recently. This…
