TLDR: RollWorks has recently announced partnerships with G2, Kickfire, and Bombora. These moves will enable the account-based platform to be…
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TLDR: The ABM platform MRP has released the results of their survey designed to uncover how much COVID-19 affected ABM.…
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TLDR: Madison Logic (ML) added a new feature to their Account-Based Marketing (ABM) platform lately. The goal is to have…
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TLDR: LinkedIn is making tools available for marketers to practice Account-Based Marketing (ABM) successfully. More specifically, the digital platform “created…
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TLDR: Jon Miller, the Chief Product Officer at Demandbase, sat down with MarTech Series and delivered his set of predictions…
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TLDR: Fortella released a survey-based report called the “State of B2B Marketing: 2021.” Borrowing largely from the knowledge of Director-level…
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TLDR: Justin Keller, the VP of Marketing at Terminus, authored the 2020 State of Account-Based Marketing (ABM) report. In it,…
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TLDR: Marketers are investing more and more into account-based strategies in a search for personalization despite these stressful times. That’s…
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TLDR: Certain public health events are forcing innovation in the B2B sphere, causing firms to find alternatives to the typical…
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TLDR: B2B Personalized Marketing Platform, Folloze, unveiled a one-of-a-kind program for sustaining the kind of returns that promote endgame business…
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